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Ferber, Edna, 1885-1968

"Fanny Herself"

Nothing. We know this mail order game
as no two people in the world know it. And it's in its
infancy. I know the technical side of it. You know the
human side of it. I tell you that in five years' time you
and I can be a national power. Not merely the heads of
a prosperous mail order business, but figures in finance.
See what's happened to Haynes-Cooper in the last five years!
Why, it's incredible. It's grotesque. And it's nothing to
what you and I can do, working together. You know people,
somehow. You've a genius for sensing their wants, or
feelings, or emotions--I don't know just what it is. And I
know facts. And we have two million and a half--I can make
it nearly three millions--to start with. Haynes, fifteen
years ago, had a couple of hundred thousand. In five years
we can make the Haynes-Cooper organization look as modern
and competent as a cross-roads store. This isn't a dream.
These are facts. You know how my mind works. Like a cold
chisel. I can see this whole country--and Europe, too,
after the war--God, yes!--stretched out before us like a
patient before expert surgeons.


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